What women wear in summer: full analysis of 2024 summer fashion hot spots
As the temperature rises, summer clothing has become the focus of women's attention. This article will combine the hot topics on the Internet in the past 10 days to present you the latest summer dressing guide from three dimensions: color trends, popular items, and matching skills.
1. Hot color trends in summer 2024

According to data analysis from major e-commerce platforms and fashion bloggers, the most popular clothing colors this summer have the following characteristics:
| color category | Representative color number | heat index | Suitable for skin tone | 
|---|---|---|---|
| cool mint green | #A8E6CF | ★★★★★ | Cold white skin/yellow white | 
| Creamy almond yellow | #FFD3B6 | ★★★★☆ | all skin tones | 
| Deep sea quiet blue | #5D9DC8 | ★★★★☆ | Warm yellow skin | 
| rose quartz powder | #F7CAC9 | ★★★☆☆ | cold white skin | 
2. Top 5 must-have items
Through content analysis on Xiaohongshu, Douyin and other platforms, we found that the following items are the most discussed this summer:
| Item name | core selling point | Reference price range | Matching suggestions | 
|---|---|---|---|
| slit denim skirt | Modify leg shape/good breathability | 150-400 yuan | Paired with a short T-shirt | 
| hollow knitted vest | Sun protection and breathable two-in-one | 80-300 yuan | Sports bra inside | 
| Drapey wide-leg pants | Look taller and slimmer | 200-600 yuan | With a crop top | 
| strappy sandals | ankle modification | 200-800 yuan | Pair with a midi skirt | 
| sun protection shirt jacket | UPF50+ sun protection | 150-500 yuan | Inner suspender skirt | 
3. Scenario matching plan
According to the needs of different occasions, we have compiled three matching plans with high like rate:
| scene | Core single product combination | Accessory suggestions | style keywords | 
|---|---|---|---|
| Workplace commuting | Silk shirt + high waist straight pants | Metal thin chain bag | Capable and elegant | 
| weekend date | Floral dress + braided sandals | straw handbag | Romantic and lazy | 
| seaside vacation | Strappy swimsuit + see-through cover-up | wide brim straw hat | sexy casual | 
4. Material Selection Guide
The material of summer clothing directly affects the wearing experience. The following is a performance comparison of mainstream fabrics:
| Material type | Breathability | Hygroscopicity | Ease of care | Recommendation index | 
|---|---|---|---|---|
| pure cotton | ★★★☆☆ | ★★★★★ | ★★★☆☆ | 8.5/10 | 
| linen | ★★★★★ | ★★★★☆ | ★★☆☆☆ | 7.8/10 | 
| tencel | ★★★★☆ | ★★★★☆ | ★★★★☆ | 9.2/10 | 
| ice silk | ★★★☆☆ | ★★★☆☆ | ★★★★★ | 8.0/10 | 
5. Celebrity dressing revelations
Recent airport street shots and event looks of female celebrities also provide a wealth of inspiration:
| Artist name | Iconic Outfit | Source of single product | Difficulty of imitation | 
|---|---|---|---|
| Yang Mi | oversize shirt+cycling pants | Balenciaga | ★★☆☆☆ | 
| Liu Shishi | Satin dress + thin belt | Theory | ★★★☆☆ | 
| Zhou Yutong | overalls+crop top | Marine Serre | ★★★★☆ | 
Practical advice:
1.Multi-layered outfits: Choose lightweight items that can be layered to cope with the temperature difference between indoors and outdoors.
2.Functionality first: It is recommended to purchase clothing with UPF sun protection certification
3.Invest in a classic: Silk shirts, high-waisted jeans and other items have the highest usage rate
4.Use accessories wisely: Scarves, hats and other small items can quickly improve the completeness of the look
Through analysis, it can be seen that women’s clothing in the summer of 2024 will emphasize moreA balance between practicality and fashion, while maintaining a refreshing vision, highlighting personality through tailoring and detailing. It is recommended to choose the most suitable matching solution based on your own body characteristics and daily scenes.
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